Please check back often, as this post will be updated from time to time with additional image specs.
Nothing changes more frequently than social media image sizes, so it’s important you’ve got the most up-to-date specs for all of your social channels.
The image you upload as your Facebook post, Instagram story or YouTube channel banner will be seen on a variety of device sizes, from iPhones to iPads to desktop. This means the content needs to sit within the ‘safe areas’ of the image to make sure nothing important gets cut off, no matter what the device is. The portion of the image you see on a Samsung Galaxy S20 will be completely different to what you see on a MacBook.
So without further ado, below is all you’ll need for your social media channel image specifications.
Images will appear in a 1:1 format, with the image displayed within a circle, so it’s important to keep any important content within the circle and not in the corners of the image.
Facebook has recently changed the specifications and appearance of their cover images. They are now 940px wide x 352px high, with only 630px width being visible on mobile devices. We suggest you double the dimensions to 1880px wide x 704px high for crystal clear display on HD screens such as Apple’s Retina screen products.
Facebook Stories posts are in vertical widescreen format - 1080px wide x 1080px tall (9:16 ratio)
The image that appears when posting a link to an external website should be 1200px wide x 630px high.
Images will appear in a 1:1 format, with the image displayed within a circle, so it’s important to keep any important content within the circle and not in the corners of the image.
Instagram feed posts are best created at 1080px wide x 1350px high. This makes use of maximum screen real estate. It is important however to keep all important content within 1080x1080 safe area as this is the portion of the content that can be seen in the grid view of your profile.
Instagram Stories posts are in vertical widescreen format - 1080px wide x 1080px tall (9:16 ratio)
Images will appear in a 1:1 format, with the image displayed within a circle, so it’s important to keep any important content within the circle and not in the corners of the image.
While the display size for cover banners on personal profiles is 792x198, it’s recommended you use 1584px wide x 396px tall for high resolution devices.
Images will appear in a 1:1 format, with the image displayed within a square on company pages.
While the display size for cover banners on company pages is 1,128x191, it’s recommended you use 2,256px wide x 382px tall for high resolution devices. Bear in mind the company logo square will obstruct part of the cover banner on both desktop and mobile.
Images will appear in a 1:1 format, with the image displayed within a circle, so it’s important to keep any important content within the circle and not in the corners of the image.
Twitter has recently changed the specifications and appearance of their cover images. They are now 1500px wide x 500px high, and appear in a 3:1 ratio on both desktop and mobile devices, making the cover image a bit easier to work with. We suggest you double the dimensions to 3000px wide x 1500px high for crystal clear display on HD screens such as Apple’s Retina screen products.
Images will appear in a 1:1 format, with the image displayed within a circle, so it’s important to keep any important content within the circle and not in the corners of the image.
YouTube’s cover images has multiple safe areas for different device shapes and sizes. Use the template below to ensure all of your important content is contained within the safe area boundaries.
